Contemporary marketing /
by Kurtz, David L.
Edition statement:thirteenth edition Published by : South-Western, Cengage Learning, (Mason, OH :) Physical details: liv, 664 p., [33] : col. ill. ; 28 cm. ISBN:9780324536386. Year: 2008Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | Shah Alam, Malaysia | 658.8 LKC (Browse shelf) | C. 1 | Available | 00001370 | |
Book | Shah Alam, Malaysia | 658.8 LKC (Browse shelf) | C. 2 | Available | 00001372 | |
Book | Shah Alam, Malaysia | 658.8 LKC (Browse shelf) | C. 3 | Available | 00001373 |
Browsing Shah Alam, Malaysia Shelves Close shelf browser
658.8 LCE Essentials of marketing / | 658.8 LCS Services marketing : | 658.8 LKC Contemporary marketing / | 658.8 LKC Contemporary marketing / | 658.8 LKC Contemporary marketing / | 658.8 MAR Marketing principles and best practices / | 658.8 MCI Introduction to marketing / |
At head of title: Boone & Kurtz.
"2008" update -- Cover.
"Instructor;s edition"--Cover.
Previous edition by Louis E. Boone and David L. Kurtz.
Includes bibliographical references and indexes.
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