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Marketing research :

Edition statement:6th ed. Published by : Pearson, (Boston :) Physical details: 929 p. : ill., ports. ; 28 cm. ISBN:9780136094234.

Subject(s): Marketing research.

| Marketing research -- Methodology.

Year: 2010

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
Book	Shah Alam, Malaysia	658.83 MNM (Browse shelf)	C.1	Available		00003387

"Global edition."

Previous ed.: 2007.

Includes bibliographical references (p. 866-905) and index.

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