Global marketing (Record no. 6271)

000 -LEADER
fixed length control field 00621nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190225b xxu||||| |||| 00| 0 ara d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780538473392
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0538473398
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number GKG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gillespie, Kate.
9 (RLIN) 10214
245 ## - TITLE STATEMENT
Title Global marketing
Remainder of title an interactive approach
Statement of responsibility, etc Kate Gillespie, H. David Hennessey.
250 ## - EDITION STATEMENT
Edition statement 3rd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, OH :
Name of publisher, distributor, etc Cengage South Western,
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 569 p. :
Other physical details ill. (some col.), col. maps ;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note includes subject and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Management.
9 (RLIN) 10215
901 ## - LOCAL DATA ELEMENT A, LDA (RLIN)
a Faculty of Finance &admin science
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type Acquisition Type
          Shah Alam, Malaysia Shah Alam, Malaysia 2019-02-25 658.84 GKG 00017142 2019-02-25 C.1 2019-02-25 Book Gift

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