Zikmund, William G.

Business research methods William G. Zikmund - 8th - Mason, OH : Thomson/South-Western, 2003 - xix, 748p. : ill. ; 26cm.

Includes bibliographical references (p. 721-732) and index

9781439080702 1439080704


Management --Research
Business--Research

658.403072 / ZWB

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