Pride, William M.
Marketing William M. Pride, O. C. Ferrell. - 2010 ed. - Australia : South Western Cengage Learning, 2010. - 605p. : ill. ; 29cm.
Includes subject index
0547167474 9780547167473
Marketing.
658.8 / PWM
Marketing William M. Pride, O. C. Ferrell. - 2010 ed. - Australia : South Western Cengage Learning, 2010. - 605p. : ill. ; 29cm.
Includes subject index
0547167474 9780547167473
Marketing.
658.8 / PWM